Blog

Gusto Nominated Again at the London Hair and Beauty Awards 2026

Gusto Hairdressing celebrates a 2026 award nomination, thanking its talented team and loyal clients while highlighting its signature blow dry expertise.

The Soft Wolf Cut: London’s Most-Requested Haircut in 2026, Explained

The soft wolf cut blends shaggy layers with wispy face-framing pieces, delivering effortless volume, movement, and a lived-in, undone texture.

Why 1990s Supermodel Hair Still Dominates Luxury Beauty

Long, glossy, expensive-looking hair has been the visual shorthand for luxury since Cindy and Linda were on every cover. Three decades on, supermodel hair is still the gold standard — here's why, and what to ask for at the salon.

Why Korean Perms Look Expensive

Korean perms look expensive because they are. Here's what's actually going on behind the softness, the bounce, and the effortless finish — and why the cut underneath makes all the difference.

When Should I Get My Hair Coloured Before My Wedding?

Timing is everything when it comes to wedding hair colour. Here's exactly when to book your colour trial, final appointment and pre-wedding gloss for flawless results on the day.

Is London Hard Water Ruining Your Hair Colour?

London's hard water could be why your blonde keeps going brassy and your colour fades too fast. Here's what's really happening — and how to fix it.

Butter Blonde Hair: The Soft, Creamy Shade Everyone Wants in 2026

Butter blonde is 2026's most wanted shade — creamy, soft and glossy, with a flattering warmth that makes blonde feel fresh and wearable again.

Cowgirl Copper Hair Colour: The Warm, Wild Trend Taking Over 2026

Cowgirl copper is 2026's warmest hair trend — a rich, wearable blend of copper, auburn and golden depth with effortless shine. Here's everything you need to know.

Spring 2026 Hair Colour Trends: What to Ask for at the Salon

From blush-toned highlights to metallic finishes, here are the spring 2026 colour trends our stylists are loving — and how to wear them.

Bombshell Blonde: How to Get That Expensive, Lived-In Look

Champagne highlights, soft gold tones, and zero brassiness — bombshell blonde is the colour everyone's asking for this year. Here's how to get it right.

Why Scalp Care Is the Secret to Better Hair

Healthy hair starts at the root — literally. Here's why your scalp deserves the same attention as your skincare routine, and what your stylist wishes you knew.

Crème Brûlée Blonde: The Sweetest Hair Colour Trend of 2026

Forget icy platinum — 2026 is all about crème brûlée blonde. This warm, glossy, multi-tonal shade blends honey, beige and caramel for the most flattering blonde trend in years. Here's everything you need to know.