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Gusto V Magazine Issue 2 Out Now

This issue is about cuts and colour built to last the distance, not just look good on day one.

Gusto Named Best Blow Dry Bar 2026

Gusto Hair has been named Best Blow Dry Bar at the London Hair & Beauty Awards 2026. Here's what goes into an award-winning blow dry — and why ours lasts.

Soft Maple Blonde: Autumn’s Warmest Blonde

Golden, syrupy and kissed with amber, soft maple blonde is the warm autumn shade that looks sun-warmed, not bleached. Here's who it suits and how our London colourists create it.

Matte Black Hair

Matte black hair packs a punch. Far from dull, it exudes edge.

Keeping Grey Bright: The Maintenance Guide

Grey hair doesn't need a root tint, but it does need looking after. Here's why grey turns yellow in London, and the simple routine that keeps it cool, bright and glossy.

Is Your Hair Ready to Go Grey?

Going grey goes well or badly long before the colour goes on. These are the six things we check in every Grey Blueprint consultation, and why each one changes your plan.

The Grey Transition Timeline: Month by Month

You won't be fully grey in a day. You will look finished every day. Here's exactly what happens, and what your hair looks like, at each stage of a grey transition.

Grey Blending vs Root Tint: The Real Cost

A root tint looks like the cheap option until you add up a year of it. Here's what covering grey really costs against a planned grey transition, and when each one makes sense.

Tape-In Extensions in 2026: The Lived-In Length Everyone Wants

Forget the big, obviously-extended hair of a few years ago. This season's extension trend is soft, natural length that nobody can quite place. Here's how to get it.

Cowboy Bangs: The Soft, Low Fringe Everyone’s Booking

Not a colour, a fringe. Cowboy bangs are the soft, low, bouncy fringe everyone's asking for this autumn, and they're easier to live with than they look.

GLP-1 Hair Thinning, Explained

Noticed more hair in the shower since starting a GLP-1 medication? Here's what's actually going on, what's temporary, and how we help in the chair while it settles.

Six Haircare Habits Gusto Stylists Would Quietly Retire

Six ordinary haircare habits, quietly working against your hair for years. Our stylists explain what to do instead of each one.