Issue 02 out now

GUSTO VThe Gusto Hair magazine

A publication that celebrates the art of hair, style, and living boldly. Trends, storytelling and honest advice from two salons in the West End.

Issue 02 is the Transition Issue: the space between appointments, where colour and cut either grow out with grace, or grow out with regret.

Read Issue 02Back issue: 01
GUSTO V Issue 01 cover, Edge GUSTO V Issue 02 cover, The Transition Issue

Édito

Read it, disagree with it, then come and argue with us. That is what a consultation is for.

Almost nobody walks in wanting to be unrecognisable. They want the version of their hair that works now, and they would rather not spend three years paying for it.

Andre J, Managing Director

Inside Issue 02

Contents

  1. 05

    The Curtain Comeback

    The grown-out fringe, cut like a shape

  2. 07

    Lived-In Colour

    Placement built around the grow-out

  3. 09

    The WNt Plan

    A haircare routine built for hair in transition

  4. 12

    Expensive Blonde

    The blonde that looks like money, not maintenance

  5. 14

    The Grow-Out Plan

    Five steps, six months, no panic

  6. 17

    London Spots

    Walkable, indoors, all-weather
GUSTO V Issue 02, page 05: The Curtain Comeback
05The Curtain Comeback
GUSTO V Issue 02, page 07: Lived-In Colour
07Lived-In Colour
GUSTO V Issue 02, page 12: Expensive Blonde
12Expensive Blonde
GUSTO V Issue 02, page 16: Nobody needs a new head of hair
16Nobody needs a new head of hair

Read Issue 02

Turn the pages here, or open it full screen.

Open Issue 02 on its own page

Back issues

GUSTO V Issue 01 cover, Edge

Issue 01, A/W 25

Edge

The Statement Issue

The opening edition is about cuts and colours that speak with conviction. From fringes that frame the face with unapologetic character, to russet tones glowing in golden light, every page is crafted to inspire those who believe hair is more than style.

  1. 02The Messy Fringe
  2. 05Summer’s Boldest Move
  3. 07Micro Fringe + Shaggy Bob
  4. 11The 5-Step Glow Up Plan
  5. 13Graphic Fringe Mullet
  6. 15Blowdries & Bites

Bold, blunt, brilliant.

Read Issue 01

Rendez-vous

Book it

Consultations are free and take twenty minutes. If you are not sure which salon or which service, say so when you book and we will sort it at the door.

Colour services need an allergy alert test at least 48 hours before your appointment.

Gusto Oxford Street

110 Wigmore Street, W1U 3RW
Mon to Fri 10am to 8pm, Sat 10am to 7pm, Sun 11am to 7pm
020 7486 5044

Book Oxford Street (opens Treatwell booking in a new tab)

Gusto Covent Garden

224 Shaftesbury Avenue, WC2H 8EB
Mon to Fri 9am to 9pm, Sat 9am to 8pm, Sun closed
020 7836 9163

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The best hair in London is nearly always hair with a history.